In the ever-evolving landscape of B2B marketing, content is king. And right now, the king of content is the podcast. B2B podcasting has exploded in popularity, and for good reason. It’s an incredibly effective way to build relationships, establish thought leadership, and generate leads. But creating a high-quality, professional-sounding podcast that gets results is no easy feat. That’s where a B2B podcast production company comes in.

These specialized agencies handle everything from concept development and recording to editing, distribution, and promotion. They have the expertise, equipment, and processes to create a podcast that not only sounds amazing but also helps you achieve your business goals.

But with so many B2B podcast production companies out there, how do you choose the right one for your business? In this guide, we’ll walk you through some of the most well-known and highly-regarded companies in the industry. We’ll give you a fair and balanced overview of each one, so you can make an informed decision about which production company is the best fit for you.

1. Fame

Fame is a B2B podcast production agency that has a unique approach to podcasting. They believe that the primary goal of a B2B podcast is to generate revenue. They focus on creating podcasts that are not only engaging and informative but also designed to attract and convert high-value customers.

What they do:

  • Revenue-Focused Production: Fame’s entire process is engineered to generate sales pipeline. They begin with strategic show development where every element is planned to appeal to a client’s ideal customer profile and guide them toward a conversion point.
  • Strategic Guest Booking: Their dedicated team secures high-profile guests who not only lend credibility but often represent ideal customer profiles themselves. This turns the podcast into a powerful networking and Account-Based Marketing (ABM) tool.
  • Qualified Audience Promotion: Fame uses a variety of marketing tactics to promote your podcast and grow your audience, including social media marketing, email marketing, and paid advertising, all integrated with lead capture mechanisms to convert listeners into known leads.
  • Bottom-Line ROI Tracking: They provide detailed analytics and reporting that connect podcast performance directly to business metrics like leads generated, sales pipeline influenced, and customer acquisition cost, allowing you to prove the financial return of your podcast investment.

Who they’re for: Fame is a great choice for B2B companies that are serious about using their podcast as a lead generation and revenue-driving tool. Their focus on ROI and their data-driven approach make them a good fit for businesses that want to see a clear return on their podcasting investment.

Website: https://www.fame.so/

2. Sweet Fish Media

Sweet Fish Media is another top-rated B2B podcast production agency that’s known for its high-quality work and its focus on content marketing. They believe that a B2B podcast should be the cornerstone of your content marketing strategy, and they help you create a show that you can repurpose into a variety of other content formats, such as blog posts, social media updates, and email newsletters.

What they do:

  • The “One Show” Methodology: Sweet Fish has perfected a system that transforms a single audio and video recording into a comprehensive suite of content assets. From one session, they can generate the full-length podcast, a YouTube video, and dozens of micro-videos, social shorts, audiograms, and quote graphics.  
  • Holistic Content Production: As a “Video Podcast Agency for B2B Brands,” they offer dedicated production and strategy for YouTube and other visual platforms, ensuring content is natively optimized for each channel.   
  • Studio-Quality Production: They emphasize professional, in-studio media shoots to create a polished, authoritative final product that enhances brand perception, contrasting with the remote-only approach of many agencies.   
  • Host Media Training: Recognizing the host’s importance, Sweet Fish provides a dedicated curriculum and coaching to elevate the host’s performance, ensuring they can confidently lead conversations and represent the brand effectively.   

Who they’re for: Sweet Fish Media is a good choice for B2B companies that want to use their podcast as a content engine to fuel their broader marketing efforts. Their focus on content repurposing can help you get more mileage out of your podcast and generate a steady stream of high-quality content for all your marketing channels.   

Website: https://sweetfishmedia.com/

3. Lower Street

Lower Street is a full-service podcast production and growth agency that prides itself on creating “podcasts that people actually want to listen to.” They have a strong focus on storytelling and narrative, and they work with you to create a show that is both informative and entertaining.   

What they do:

  • Narrative-Driven Production: Lower Street specializes in crafting “story-driven, human-first shows” that break the mold of the typical B2B interview format. They operate like a creative agency, producing binge-worthy branded entertainment.   
  • High-End Audio and Sonic Branding: They deliver top-tier quality, which includes developing custom sonic branding—unique musical themes and sound design—and meticulous high-end post-production for a broadcast-quality feel.   
  • Strategic Growth and PR: Their services extend to audience growth through a mix of public relations, paid promotion, and SEO. This approach has landed client shows features in publications like Forbes.   
  • Podcast Monetization: In a unique offering, Lower Street helps clients monetize their podcasts through sponsorship, demonstrating their ability to create shows with standalone commercial value.   

Who they’re for: Lower Street is an excellent choice for B2B companies that want to create a high-quality, narrative-driven podcast that stands out from the competition. Their focus on storytelling and their expertise in podcast growth make them a good partner for businesses that want to build a loyal and engaged audience. 

Website: https://lowerstreet.co/

4. Resonate Recordings

Resonate Recordings is a podcast production company that’s known for its comprehensive and professional services. They offer a wide range of services to meet the needs of any B2B podcaster, from beginners to seasoned pros.

What they do:

  • Turnkey Podcast Launch Services: For those new to podcasting, Resonate offers a complete launch package that handles everything from professional cover art and theme music to setting up distribution on Apple Podcasts and Spotify.
  • Tiered Editing and Production: They offer a variety of editing packages to fit different needs and budgets, from basic audio cleanup to advanced sound design and mixing for a broadcast-quality finish.
  • Integrated Marketing Services: Resonate provides essential marketing assets to promote your show, including professional show notes, full episode transcriptions for SEO, and audiograms for social media promotion.
  • In-House Podcast Hosting: A key differentiator is their proprietary hosting service, creating a seamless, all-in-one ecosystem where clients can manage production, marketing, and hosting under a single roof.

Who they’re for: Resonate Recordings is a great option for B2B companies that are looking for a one-stop shop for all their podcasting needs. Their wide range of services and their flexible pricing make them a good choice for businesses of all sizes and budgets.

Website: https://resonaterecordings.com/

5. Content Allies

Content Allies is a B2B podcast agency that helps businesses launch and grow podcasts that generate revenue. They have a strong focus on using podcasts to build relationships with ideal clients and partners.   

What they do:

  • ABM-Focused Guest Outreach: Their flagship service is a white-glove process of identifying, pursuing, and booking interviews with individuals who represent a client’s most sought-after prospects and strategic partners.   
  • White-Glove, Full-Service Production: Content Allies provides a completely hands-off experience for clients. They handle every technical detail, including having an audio engineer on every call, so the client’s only job is to host the interview and build the relationship.   
  • Relationship-to-Revenue Model: Their strategy is explicitly designed to impact the bottom line. They operate on the premise that “Every podcast interview is the start of a new relationship” and predict that a percentage of interviews will convert into customer or referral relationships.   
  • Content Repurposing: While the primary goal is networking, they also repurpose the high-value conversations into marketing assets like videos, articles, and social media clips to extend the value of each interview.   

Who they’re for: Content Allies is a great choice for B2B companies that want to use their podcast as a networking and relationship-building tool. Their focus on guest outreach and their expertise in content marketing make them a good partner for businesses that want to connect with their ideal clients and partners in a meaningful way.  

Website: https://contentallies.com/

6. Quill

Quill is an award-winning podcast production agency that specializes in creating branded podcasts for enterprise-level companies. They have a team of experienced storytellers and audio professionals who work with you to create a podcast that is both engaging and effective.   

What they do:

  • Data-Driven Production with CoHost: Quill’s key differentiator is its proprietary podcast analytics platform, CoHost. They use this tool to provide granular data and audience insights that inform strategy and optimization at every stage.  
  • Full-Service Branded Podcast Production: Their end-to-end solution covers everything from series conceptualization and branding to meticulous episode planning, scripting, and high-quality audio production  
  • Analytics-Informed Marketing: Leveraging data from CoHost, their team develops custom audience growth strategies, runs targeted paid advertising campaigns, and provides in-depth analytics reports with actionable takeaways.  
  • Specialized Enterprise Offerings: Quill produces secure internal podcasts for confidential employee communication and also offers a full-service video podcast solution, from strategy to multi-platform distribution.  

Who they’re for: Quill is a good choice for enterprise-level B2B companies that are looking to create a high-quality, branded podcast. Their experience working with large brands and their focus on results make them a trusted partner for businesses that want to make a big impact with their podcast.  

Website: https://www.quillpodcasting.com/

7. JAR Audio

JAR Audio is a full-service podcast production agency that helps brands make meaningful connections with their audiences. They have a team of experienced producers, writers, and sound designers who work with you to create a podcast that is both creative and strategic. 

What they do:

  • The “JAR System” Strategic Framework: Their entire methodology is built on a proprietary system: Job, Audience, and Result. They reverse-engineer every podcast from a clearly defined business objective, ensuring every creative decision is aligned with a measurable outcome.  
  • “Own the Conversation” Strategy: Before production, JAR’s team audits the industry landscape to find narrative gaps. They then design a show concept specifically to fill that gap, positioning the client as the definitive voice of that category.  
  • “Podcast-as-Pillar” Ecosystem: JAR engineers every podcast to be the “content spine” for a client’s marketing. Each episode is strategically planned to be “atomized” into numerous derivative assets, including video shorts, articles, and clips for paid media.  
  • Binge-Worthy Storytelling: They operate on the belief that B2B content must compete with platforms like Netflix for attention. They create high-production, narrative shows that entertain while seamlessly weaving in the brand’s message.  

Who they’re for: JAR Audio is a good choice for B2B companies that want to create a podcast that is both creative and effective. Their focus on storytelling and their expertise in audience growth make them a good partner for businesses that want to build a strong connection with their listeners.  

Website: https://www.jaraudio.com/

8. Riggg

Riggg (that’s us!) is a B2B content production company that specializes in one thing: high-quality, real-time video content production and distribution at scale. Our system is built for recurring shows, designed to protect the speed, consistency, and quality for our clients. By focusing on real-time production, we reduce post-production time to almost zero, allowing you to get published faster, more often, and with less stress.

What we do:

  • Real-Time Production at Scale: Riggg is built for repeatable, talk-driven content like podcasts, webinars, and thought leadership sessions. Our real-time production model avoids the slow and costly process of traditional post-production work.
  • Strategic Guidance on Format: The team will advise you on the best format, hooks, and pacing for your content to maximize engagement.
  • Distribution: Riggg focuses on both the production and distribution of your content to ensure it reaches your target audience.
  • Systemized Execution: Riggg pairs good software with human execution, providing clients with a proven system rather than a one-off experiment. This productized approach ensures that their machine “just works,” allowing clients to plan and scale effectively.

Who we’re for: Riggg is the ideal partner for B2B companies that want to produce recurring, talk-driven content for thought leadership and brand presence. They are a great choice for businesses looking for a proven, scalable system that delivers consistent results without the vague timelines and endless feedback loops common with other agencies.

Website: https://riggg.com/

How to Choose the Right B2B Podcast Production Company

Now that you have a better understanding of some of the top B2B podcast production companies, how do you choose the right one for your business? Here are a few factors to consider:

  • Your goals: What do you want to achieve with your podcast? Do you want to generate leads, build brand awareness, or establish thought leadership? Make sure the company you choose has a proven track record of helping businesses achieve similar goals.
  • Your budget: Podcast production costs can vary widely, so it’s important to have a clear budget in mind before you start your search so you know what podcast pricing to look for.
  • Their expertise: Look for a company that has experience working with businesses in your industry. They’ll have a better understanding of your target audience and the types of content that will resonate with them.
  • Their process: Ask about their production process and how they work with clients. You want to make sure they have a clear and efficient process that will make it easy for you to create a high-quality podcast.
  • Their portfolio: Listen to some of the podcasts they’ve produced to get a sense of their quality and style. Make sure their work aligns with your vision for your own podcast.

By taking the time to do your research and carefully consider your options, you can find a B2B podcast production company that will be a true partner in your success.

Ready to transform your B2B podcast with professional video, without the production headaches? Book a free strategy call to explore how a streamlined approach can elevate your show and free you up to focus on what you do best: creating impactful content that drives results!